Bupa Multisite Knowledgebase
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Shortcodes

Also know as “placeholders”.

There are many shortcodes used throughout the subsites. These are snippets of code that change into information on the frontend of the website: e.g. Practice Name, Address details, Maps etc.

Shortcodes are added to a page in this format: [my_shortcode_to_display_something]

The most updated list of all available shortcodes can be seen on the My Practice dashboard.

For reference, these are the current shortcodes on Friday 28 February 2025.

Practice Info
[practice_name]
[start_year]
[practice_age]
[total_dentists]
[primary_dentist]
[primary_service]
[secondary_service]

Location Info
[freeform_location]
[primary_location]
[primary_parking]
[primary_council]
[primary_suburb1]
[primary_suburb2]
[primary_suburb3]
[primary_hours]
[primary_map]
[primary_address_full]
[primary_address]
[primary_street]
[primary_city]
[primary_code]
[primary_phone]
[primary_fax]
[primary_email]
[booking_link text=”Book online”]
[booking_button]

Providers
[providers_insurance]
[providers_insurance_preferred]
[payment_options]
[payment_logos]
[insurance_logos]
[insurance_logos_slider]
[key_treatments_slider]

Icons
[icon-cal]
[icon-chevron]
[icon-phone]
[icon-fax]

Other
[usp1]
[usp2]
[latest-news]
[global_promo promo_id=232]